Type: Full time
Job opening ID 93
Roles and responsibilities
• To effectively manage the organisation’s relationships with relevant external research bodies
• To maintain a comprehensive and up to date knowledge of developments in policy and practice in relation to the ICT Industry
• To effectively manage strategic level projects to budget and schedule and to meet their objectives and outcomes
• Business case development for new product opportunities (build/buy/partner) or market entry strategies.
• Define product and segment specific research to understand the competitive landscape, customer segmentation, and customer satisfaction drivers.
• Develop business plan, including strategic requirements, pricing; costs, revenue forecasts; capital costs, profit. Analyze and define roles and responsibilities of all ecosystem players, distribution channel alternatives and develop go-to-market strategies that diversify/grow and/or simplify sales and ultimately provide a superior customer experience. Strategies will be assessed based on what the Company will build, partner or buy based on agreed upon criteria, including risk/return, market materializing for adoption and competitive alternatives.
• Work closely with internal/external facing teams to develop marketing strategy and messaging for new/existing products such as: out-of-box experience / on-boarding, user education / tips, feature nomenclature, in-product help / tutorial requirements, feature tours, etc.
• Track consumer feedback, customer care, customer satisfaction, dashboards and metrics to measure success and engagement of new and existing products
• Attend industry trade shows and Product conference calls with appropriate departments.
• Drive product evolution and develop customer/stakeholder segmentation strategies -- evaluating product enhancements and customer change requests against strategic product direction, agreed upon contractual commitments and target markets
Skill set
Bsc, M.Sc, Professional qualifications
• Previous experience or exposure to research, consulting, and/or corporate development and/or experience in ICT industry is considered a plus.
• Experience in the selection and application of a range of methodologies for data collection, input, analysis and reporting.
• Excellent communication and report writing skills, and in particular the ability to produce very clear, concise and accurate written copy and graphic material for a range of readers, responding to individual needs.
• The ability to work confidently and productively on own initiative, and to manage a diverse and demanding workload to set timescales and deadlines.
Work experience At least 5 years
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